About 3 Thirty 6 Publications
One of the largest platforms available to get your name known and out into the world of business is through print advertising in magazines. At 3 Thirty 6 Publications, we believe that magazines have been one of the easiest ways to reach the masses for over two hundred and fifty years. Until the introduction of the internet advertising, magazines were the main source of business advertisements. Advertising in a magazine gives multiple benefits to businesses. It allows the your companies advertisement to be seen in a much higher resolution than advertisements through direct mail or the newspaper. These higher quality images give you a much clearer picture of your product or the services that your companies offer. Some magazines even target a specific demographic which allows you to pick and choose the magazines that you advertise in so that you can be reassured that your ad reaches the proper targeted audience.
They even have magazines these days that are gauged towards a more specific age group than others which gives you the ability to target an even more specific group of people then just putting an ad in every mail box or newspaper not knowing whether the recipient is even going glance at your companies advertisement.
Another benefit to advertising in a magazine is that no matter how small your business is you can use the most widely circulated and distributed magazines to reach a much larger range of potential consumers. If your business only caters to a more specific smaller area most of the larger magazines offer regional versions and some even have a section that is specifically dedicated to small businesses that operate in specific locales. Another advantage to advertising in a magazine compared to other forms of print media is that people usually hold on to magazines for a longer period of time and even read them more than once which increases the probability of potential customers seeing your ad. This is especially the case in magazines that contain important or unusually interesting information or deal with a specific subject matter.
Which means that an add in this type of magazine even a couple of months from the date the magazine was circulated there will be a circumstance that someone picks up the magazine and then sees your ad. Being printed in a magazine can bring credibility to your company similar to being published even though you are actually paying for the ad-space. It is the philosophy of 3 Thirty 6 Publications to say that the higher the popularity of the magazine and its credibility therefore the higher your business's becomes. On top of credibility it also gives your company a higher degree of viewed professionalism because not everyone chooses to do it and having a nice ad in a magazine tells the consumer that your company is serious about getting and maintaining new clients.
If you choose to advertise in more than one magazine you might think to choose ones that offer staggered publications so your ad is in an issue every month instead of every other month. If you are advertising throughout the year you might want to change your ad to reflect the season of the issue to show that your business is going strong and are keeping up with the current times. Most importantly make sure that when you advertise in a magazine that all your contact information is correct and that your main avenue of obtaining new customers is highlighted the most. For example, if you acquire most of your new business through the internet, make sure that your website is clearly seen and in the main body of the ad.
They even have magazines these days that are gauged towards a more specific age group than others which gives you the ability to target an even more specific group of people then just putting an ad in every mail box or newspaper not knowing whether the recipient is even going glance at your companies advertisement.
Another benefit to advertising in a magazine is that no matter how small your business is you can use the most widely circulated and distributed magazines to reach a much larger range of potential consumers. If your business only caters to a more specific smaller area most of the larger magazines offer regional versions and some even have a section that is specifically dedicated to small businesses that operate in specific locales. Another advantage to advertising in a magazine compared to other forms of print media is that people usually hold on to magazines for a longer period of time and even read them more than once which increases the probability of potential customers seeing your ad. This is especially the case in magazines that contain important or unusually interesting information or deal with a specific subject matter.
Which means that an add in this type of magazine even a couple of months from the date the magazine was circulated there will be a circumstance that someone picks up the magazine and then sees your ad. Being printed in a magazine can bring credibility to your company similar to being published even though you are actually paying for the ad-space. It is the philosophy of 3 Thirty 6 Publications to say that the higher the popularity of the magazine and its credibility therefore the higher your business's becomes. On top of credibility it also gives your company a higher degree of viewed professionalism because not everyone chooses to do it and having a nice ad in a magazine tells the consumer that your company is serious about getting and maintaining new clients.
If you choose to advertise in more than one magazine you might think to choose ones that offer staggered publications so your ad is in an issue every month instead of every other month. If you are advertising throughout the year you might want to change your ad to reflect the season of the issue to show that your business is going strong and are keeping up with the current times. Most importantly make sure that when you advertise in a magazine that all your contact information is correct and that your main avenue of obtaining new customers is highlighted the most. For example, if you acquire most of your new business through the internet, make sure that your website is clearly seen and in the main body of the ad.